Posted by: Jie-Eun | December 6, 2008

ABSTRACT! Pervasive 2009 Workshop

SHOP / I DON’T NEED HELP, I’M JUST BROWSING!

Pervasive computing technologies have leveraged innovative potentials in commerce by offering immersive experience of consumption in both virtual and physical situations.
The one-day workshop is an anthropological and design investigation of pervasive shopping practices—from both the consumers and business owners’ point of views—that involve the physical and the digital. Participants will investigate a particular retail typology, the convenience chain store, and explore the potentials of pervasive technology in this particular context. The objective is for participants to rethink the convenience shopping experience, taking into account the social, cultural and business contexts, and to offer strategies using or developing innovative technologies that enable business growth opportunities.

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Responses

  1. I look forward to the workshop Jie-Eun!


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